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NOUR ELMASSRY WORLD

Legal

Privacy Policy

Last updated: June 14, 2026

This Privacy Policy explains how Nour Elmassry ("we", "us", or "our") collects, uses, discloses, and safeguards your information when you visit our website, browse our gallery, purchase physical or digital artworks, subscribe to our newsletter, or otherwise interact with us. By using this site, you agree to the practices described in this policy.

1. Information We Collect

We collect information you provide directly to us, including:

  • Contact details — name, email address, phone number, and shipping or billing address submitted through our contact form, checkout, or account creation.
  • Order information — items purchased, order value, currency, and delivery preferences (physical or digital format).
  • Newsletter subscriptions — your email address, used to send updates about new collections, special editions, and exhibitions. You may unsubscribe at any time.
  • Communications — any messages you send us via our contact form or email.

2. Payment Information

All payments are processed securely by our third-party payment processor, Paymob. We do not collect, store, or have access to your full card number, CVV, or other sensitive payment credentials — these are handled directly by Paymob in accordance with their own security standards and applicable card network requirements (PCI-DSS). We retain only transaction metadata necessary for order fulfilment, accounting, and customer support (such as order total, currency, and transaction status).

3. Cookies

We use cookies and similar technologies to operate and improve our site, including to:

  • Remember items in your shopping cart and your selected currency.
  • Maintain your session while you browse or check out.
  • Understand how visitors use our site so we can improve it.

You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the site, such as the shopping cart.

4. Analytics

We may use analytics services to understand site traffic and usage patterns, such as which pages are visited and how visitors navigate the site. This information is generally aggregated and anonymized and is used solely to improve the experience of our gallery and shop. We do not sell analytics data to third parties.

5. How We Use Your Information

  • To process and fulfil orders for physical and digital artworks.
  • To communicate with you about your order, including shipping updates.
  • To respond to inquiries submitted via our contact form.
  • To send newsletter updates, where you have opted in.
  • To maintain the security, integrity, and performance of our site.
  • To comply with legal, tax, and accounting obligations.

6. Data Sharing

We do not sell your personal information. We share information only with trusted third parties who help us operate our business — such as payment processors, shipping carriers (for physical artworks), and hosting or infrastructure providers — and only to the extent necessary for them to perform their services. These providers are obligated to protect your information and use it only for the purposes we specify.

7. Data Retention & Protection

We retain personal information for as long as necessary to fulfil the purposes described in this policy, including to satisfy legal, accounting, or reporting requirements. We implement reasonable technical and organizational measures — including encrypted connections (HTTPS) and access controls — to protect your information against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your location, you may have the right to:

  • Request access to the personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information, subject to legal retention requirements.
  • Withdraw consent to marketing communications at any time.
  • Object to or restrict certain processing of your information.

To exercise any of these rights, please contact us using the details below.

9. Children's Privacy

Our site and services are not directed to individuals under the age of 16, and we do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last updated" date at the top of this page indicates when this policy was last revised. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

11. Contact Information

If you have questions about this Privacy Policy or how we handle your personal information, please contact us via our Contact page.